How Micro-Insurgent Branding Is Dethroning Luxury GiantsThis Ain’t the Death of Branding. It’s a Wake-Up Call.Apr 16Apr 16
When You’re the Only One at the Top: Why Micro-Insurgent Founders Burn OutWhat Happens When the Brand Is Built on Two Different FoundationsApr 15Apr 15
What Slutty Vegan’s Comeback Teaches About Brand Exit StrategyBuilding for the spotlight is easy, it’s the exit strategy you missApr 4Apr 4
Ben & Jerry’s Separation From Unilever and the Acquisition HabitWhen You Buy or Sell to the Wrong OneApr 3Apr 3
Are You an Emerging Micro-Insurgent Brand or Just Another Safe Business?Industry Standards Are Punishing IndependenceMar 17Mar 17
You Don’t Need Data to Be a Micro-Insurgent BrandThe Power of Personal & Business Brand InterdependenceMar 8Mar 8
3 Differences Between Influencer And Influential Personal BrandingWhat’s Your Scope, Approach and ImpactJan 5A response icon1Jan 5A response icon1
The Perception Filter: Algorithms, Analytics, and BrandingSocial media changes about as often as you wipe your ass. Yes, that’s a strong visual but it doesn’t make it any less true. And because…Dec 29, 2024Dec 29, 2024
Snoop Dogg’s Market Disruption FailFame & Branding Don’t Always MixDec 22, 2024A response icon1Dec 22, 2024A response icon1